Experimental Psychology PDF
By:Frank J. McGuigan
Published on 1997 by Pearson College Division
This edition continues to emphasize tha mutual facilitation of pure and applied research and the wise application of effective research methods to benefit society. Strategies for the solution of societal problems are specially developed in Chapters 10 and 11. Psychology is going through changes and is in danger of losing the methodological sophistication that has propelled it to the forefront of social and biological sciences. Psychologists are leaders in business, industry, government, politics, and academia, and their research findings on topics inportant for the public are cited daily in the media. However, that preeminence may erode as many psychologists neglect the study and use of sound research methodology. This book has always attempted to develop a broad perspective about where sound psychological research fits within areas of public interest as well as more generally within science. On this point some instructors whose students might be more interested in quasi-experimental research than in experimental research could assign Chapter 11 early in the course, perhaps immediately after Chapter 6, which introduces experiments.
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